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This book has captured all the essential reasons why online marketing is essential in today's business world. The author provides informative accounts of each marketing tool. Although the lesser acknowledged tools have proven to bore the reader in the past, the author somehow manages to retain the readers attention with thorough research and factual analysis. If every book on business promotion was as meticulous, each window of opportunity would be easier to open. Thanking you, Newly Found Business Owner. 

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