Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks: Advancing Corporate Frameworks
IGI Global, Dec 31, 2008 - Business & Economics - 424 pages
Recently, e-business applications have evolved beyond business transactions and services to include customer relationship management (CRM), mobile computing, Web mining, e-healthcare, social networking, and Web 2.0. As e-business continues to create new business models and technologies, researchers, higher education faculty, and practitioners are in great need of appropriate reference resources to enhance their understanding of all aspects of e-business technologies and management.
Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks is an authoritative collection of original, in-depth, and innovative research articles on e-business concepts, models, processes, services, and applications. This book presents an integrated view of emerging issues and technologies addressed by renowned scholars, providing researchers and practitioners with the state-of the-art reference for future research and practices on a wide range of topics including e-CRM, e-business model, multi-channel management, e-health, m-commerce adoption, offshore outsourcing, and e-business innovation.
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A Framework for ECRM Analysis
A New Conceptual Framework for Greater Success with Integration of ECRM
Managerial Discretion and ECRM Performance
Implications for ECRM
Do Mobile CRM Services Appeal to Loyalty Program Customers?
Developing a Global CRM Strategy
Cutting Through the Haze of Punditry to Understand Factors Behind Sustainable Successful Internet Business
A Reverse AuctionBased EBusiness Model for B2C Service Markets
Symbiotic Constructs Between Corporate and EHealthcare Worlds in International Space
SocioEconomic Impacts of Offshore Outsourcing of Information Technology
Using Convergent Interviewing to Explore the Adoption of XBRL in Australia
An Introduction to the Management and Protection of Intellectual Property Rights
An ESupply Chain Management Persepective
An Investigation of PeertoPeer File Sharing Technologies
An Empirical Analysis of Cellular Phone Users Convenience Perception and Its Impact on Shopping Intention in Mobile Commerce
From the Music to the Television Industry
The Case of Emdeon Corporation
Complementary Role of Website in Business Model Development
The Effects of System Features Perceived Risk and Benefit and Customer Characteristics on Online Bill Paying