Gaining and Sustaining Competitive AdvantageThis book is designed to show readers how to put theory into practice.A full range of the most recent work in strategic management and related disciplines provides readers with recent research from theStrategic Management Journal,theAcademy of Management Review,theAcademy of Management Journal,theAcademy of Management Executive,and theRand Journal of Economics.Updated discussion on international strategies equips readers with discussion of the challenges that are unique to pursuing corporate strategies in an international context.For professionals in the fields of strategic planning, marketing research or consulting. |
Contents
Firm Performance and Competitive Advantage | 17 |
Evaluating Environmental Threats | 53 |
Evaluating Environmental Opportunities | 87 |
Copyright | |
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Common terms and phrases
ability airline analysis assets attributes barriers to entry bases of product bidding firms buyers capital cash flows Chapter cheating competing firms competitors cooperation corporate diversification cost advantages cost leadership costly to imitate costly-to-imitate create customers decisions develop discussed diversification strategy diversified firm earn economic profits economic value economies of scope effect efficient employees empty-core equity holders example exploit firm performance firm's flexibility Harvard Business School implement important increase incumbent firms industry innovation investments low-cost manufacturing mergers and acquisitions NOPLAT operations organization organizational percent potential entrants present value product differentiation product differentiation strategy products or services real options reduce resource-based view resources and capabilities scale sell source of sustained strategic alliances Strategic Management Journal structure suggests suppliers sustained competitive advantage Table tacit collusion target firm theory threats and opportunities tion uncertainty valuable vertical integration volume of production Wal-Mart Wall Street Journal