Make It New: Essays in the History of American Business

Front Cover
iUniverse, 2004 - Business & Economics - 528 pages
In this collection of thirty-eight essays, Paul Bodine chronicles the often tumultuous history of key American companies from their inception to their dynamic present. From prominent industry giants like Qualcomm and Bloomberg to lesser-known leaders like Alex Lee Inc. and Standex International, these essays capture major trends, technologies, and personalities that have helped make the American business model the envy of the world. From the rise of DVDs, mobile telephony, and digital data to the evolution of steel minimills, enterprise resource planning software, and the convenience store, this collection provides vivid slices of the spirit, ingenuity, and drama of America's business history. A bonus section includes profiles of six leading European firms.
 

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Contents

BUNDY CORPORATION
13
PIONEERSTANDARD ELECTRONICS INC
33
DEPOSIT GUARANTY CORPORATION
57
SECURITY CAPITAL CORPORATION
78
THE ZIEGLER COMPANIES INC
99
ADTRAN INC
115
IMATION CORPORATION
135
QUALCOMM INC
157
ALEX LEE INC
255
HOLOPHANE CORPORATION
266
SEALRIGHT CO INC
277
STANDEX INTERNATIONAL CORPORATION
288
ABC SUPPLY COMPANY INC
299
BADGER METER INC
309
BRADY CORPORATION
321
MARCUS CORPORATION
332

ALL AMERICAN COMMUNICATIONS INC
169
P
180
FORBES INC
191
QUADGRAPHICS INC
199
DIVERSITY STORIES IMMIGRANTS
211
OAK TECHNOLOGY INC
224
SMEAD MANUFACTURING CO
236
UNIMARTS INC
244
WISCONSIN CENTRAL TRANSPORTATION
345
ORKLA AS
359
PHILIPP HOLZMANN AG
371
SAP AG
393
WERU AG
414
Index
485
Copyright

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About the author (2004)

Paul Bodine is a seasoned business editor and writer with 25 years of experience in business, technical, scholarly, and educational editing and writing. He is a Senior Editor at accepted.com, America's most respected admissions consulting firm. Bodine has helped hundreds of clients earn admission to the world's top business, law, medical, and graduate schools.

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