International Business: Competing in the Global Marketplace
By focusing on managerial implications, this text offers an in-depth look at international business. It covers: how and why countries differ; the functions of the global monetary system; the economics and politics of international trade and investment; and the strategies of international business.
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INTRODUCTION AND OVERVIEW
The Nature of Economic Transformation
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agreement Airbus American argued Asian assets Bank benefits billion Boeing Britain capital market Chapter China cocoa companies competitors consumers costs countries country's culture currency debt demand deutsche mark dollar domestic economic growth Economist enterprises Europe European European Union example exports factors firm's firms fixed exchange rate floating exchange rate foreign direct investment foreign exchange market free trade GATT global Heckscher-Ohlin theory implications important increase individual industry inflation rates integration interest rates international business international trade investors Islamic Japan Japanese joint venture know-how licensing major manufacturing McDonald's ment Mexico monetary multinational nations Ogoni operations percent political production profit protect result risks selling semiconductor South Korea strategy structure subsidiary subsidies suppliers tariffs theory tion trade and investment trade barriers trade policy Union United vertical FDI World Trade World Trade Organization