Black Tie Optional: The Ultimate Guide to Planning and Producing Successful Special Events

Front Cover
Fund Raising Institute, 1991 - Business & Economics - 247 pages
0 Reviews
Discover the basic ingredients needed to make any special event a money-making success with this first-rate guide. Learn how to choose the right time and place for a successful event, how to reach and book celebrities, get media publicity, develop budgets, set ticket prices, organize committees and promote an event.

From inside the book

What people are saying - Write a review

Black tie optional: the ultimate guide to planning and producing successful special events

User Review  - Not Available - Book Verdict

This short and practical book by a leading Florida fundraiser is a good introduction for any group contemplating its first charitable event. Using examples drawn from his own experience, Freedman ... Read full review

Contents

Choosing An Event
5
Money Matters
29
The Big Picture
73
Copyright

8 other sections not shown

Common terms and phrases

About the author (1991)

Freedman is an expert in linking celebrities and charities. He frequently speaks and writes on such topics as major-donor fundraising and cultivation of volunteers.

Bibliographic information