Electronic commerce 2006: a managerial perspective
For undergraduate and graduate courses in Electronic Commerce. For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business school market.
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The EnvironmentResponseSupport Model
Introduction to ECommerce and EMarketplaces 1
Orbis Group Changes a Linear
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activities advertising agents Amazon.com automated bank benefits business models business partners catalogs Chapter collaboration Commerce communication company's consumers corporate costs CPFR create credit card customer service database delivery Describe discussed disintermediation e-auctions e-business e-check e-commerce e-government e-learning e-mail e-procurement eBay EC Application electronic Electronic Commerce employees enables example exchanges Exhibit extranet global implementation increase industry infrastructure integration interactive intermediaries internal Internet inventory investment issues logistics major marketplace mass customization metrics million negotiation offer Online File operations order fulfillment organizations payment percent portals Priceline.com problems purchase retailers reverse auctions REVIEW QUESTIONS RFID search engines Section sell server smart card software agents strategy success suppliers supply chain tion tomers trading transactions types users vendors Wal-Mart Wi-Fi wireless