Social Knowledge: Using Social Media to Know What You Know: Using Social Media to Know What You KnowFor the past two decades, executives have struggled to develop effective ways of sharing what their organizations know. Organizational leaders are now seeking ways to share knowledge with both internal and external stakeholders driven by concerns such as downsizing, the impending retirement of baby boomers, terrorism, and a host of other organizational challenges. Social Knowledge: Using Social Media to Know What You Know aims to provide relevant theoretical frameworks, latest empirical research findings, and practitioners? best practices in the area. The book is multidisciplinary in nature and considers a wide range of topics, each of which is related to social knowledge. It is written for professionals who want to improve their understanding of the strategic role of social knowledge in business, government, or non-profit sectors. |
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Contents
Social Learning from the Inside Out | 1 |
Measuring the Impact of Social Media | 24 |
Challenging our Assumptions | 37 |
Social Knowledge Case Study | 61 |
Social Knowledge in the Japanese Firm | 78 |
Cultural Barriers to Organizational Social Media Adoption | 96 |
Organizational Culture | 115 |
Social Leadership | 129 |
Encouraging Participation in Virtual Communities of Practice within the United States Air Force | 179 |
Social Knowledge Workspace | 193 |
Sharing Scientific and Social Knowledge in a Performance Oriented Industry | 207 |
Social Knowledge | 236 |
Empowering Social Knowledge with Information Technology | 249 |
Compilation of References | 292 |
About the Contributors | 320 |
326 | |
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Social Knowledge: Using Social Media to Know what You Know John P. Girard,JoAnn L. Girard No preview available - 2011 |