Crowdsourcing: How to Harness the Creativity of the Masses : a Project in Creative Studies

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2009 - Industrial organization - 102 pages
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This project examined ways in which organizations could tap into the creativity of the crowd, specifically how it could be applied to Information Technology project management. The project was conducted by reviewing existing literature and by researching organizations that are successfully using crowdsourcing to enrich their business and contains a project management template that was designed to be a blueprint for any company interested in this phenomenon.

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