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achieved activities advertising advice areas Association attention attitude to health attitudes British Broadcasting Corporation British Dental Association British Medical Association cancer education cent Central Council Chapter cigarette-smoking cigarettes co-operation Committee contribution Council for Health dental health education dentists diphtheria disease educa effective evidence example expenditure factors family doctors filmlets films given group discussion habits health departments health education programmes Health Services Councils health visitors immunisation important improvements individual interest lung cancer mass media maternity and child medical officers medicine mental health methods Ministry of Health mothers National Health Service nurses officers of health Oral Hygiene parents patients poliomyelitis population posters present problems promote public health public relations relatively response results of health Royal College Scotland Scottish Council seek smoking social surveys staff teachers techniques of health television tion tuberculosis United Kingdom vaccination visits voluntary organisations women women's magazines workers X-ray campaign