Strategy Bites Back: It is a Lot More, and Less, Than You Ever Imagined--
Prentice Hall Financial Times, 2005 - Business & Economics - 292 pages
SWOTed by strategy models? Crunched by analysis? Strategy doesn't have to be this way. Strategy is really all about being different. Thinking about it shouldn't make you reach for the snooze button. Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as Michael Porter and Gary Hamel, John Kay and Lucy Kellaway, W.H. Starbuck and Jack Welch you can enjoy exploring the sharper side of strategy. * Strategy as the Little Black Dress* Forecasting Whoops* Management and Magic* The Soft Underbelly of Hard Data* Jack Welch on Planning* The Seven Deadly Sins of Strategic Planning* Strategy from the Grassroots* Strategy One Step at a Time* Strategy and the Art of Seduction * and many, many more. Strategy with a difference starts here, and why not have a good time reading a strategy book for a change?
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Strategy Bites Back: It Is Far More, and Less, Than You Ever Imagined
Henry Mintzberg,Bruce Ahlstrand,Joseph Lampel
No preview available - 2008