Made in Canada: Craft and Design in the SixtiesThe red maple leaf is the quintessential symbol of Canada and the flag that popularized it throughout the world was designed in the 1960s as a result of government legislation aimed at creating a vital, new Canadian national identity through objects, events, and building projects. Made in Canada looks at the development of Canadian craft, design, and culture through ambitious government programs meant to reinforce the country's identity as a modern, sophisticated, and autonomous nation. As well, it documents the demise of a singular notion of modern life and its replacement with a focus on personal identity and consumerism. Changes in the 1960s included the building of modern airports, its first space satellite, and new national symbols such as the maple leaf flag. Expo 67 was the turning point - one final expression of optimism before Canada was rocked by social change and varied struggles for identity. Canadians embraced this heightened sense of individuality and demanded products that were equally individual. As a result pop culture objects sat on cool furniture influenced by Scandinavian modernism while handmade crafts reflected a growing concern with environmental issues.Made in Canada examines national dreams and expressions of individuality in thoughtful and illuminating essays. Contributors include Sandra Alfoldy (NSCAD University); Paul Bourassa (Musée des beaux-arts de Québec); Brent Cordner (designer and educator, Toronto); Douglas Coupland (artist and author, Vancouver); Bernard Flaman (Government of Saskatchewan); Rachel Gotlieb (freelance curator and writer, Toronto); Michael Large (Sheridan College Institute of Technology and Advanced Learning); and Michael Prokopow (Design Exchange). |
Contents
DESIGNING A MODERN NATION | 6 |
Instant World | 29 |
A Flag for Canada | 40 |
Capsules | 81 |
When Counterculture Went Mainstream | 106 |
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12 Habitat Suites advertisement aesthetic Airport ALAN architect architecture Art Gallery Canada Canadian Art Canadian Crafts Canadian Design Canadian Fine Crafts Canadian Furniture Canadian Government Canadian Homes Canadian Interiors CANADIAN MUSEUM chairs CHARLOTTETOWN COLLECTION colour Confederation Centre contemporary counterculture COURTESY Craft and Design craft museum Crafts Council craftspeople culture Dallegret Danish decade decoration Design at Expo Design Exchange dining room display Drahanchuk Duern Electrohome Expo 67 Federal Identity Program FIGURE flag Fonds Moshe Safdie Gallery of Canada Habitat 67 Habitat House Exhibits HARRY FOSTER Homes and Gardens identity interior design Jacques Guillon lounge macramé manufacturers maple leaf Marshall McLuhan material modern Moncrieff Williamson Archives Montreal Star Montreal World's Fair Moshe Safdie MUSEUM OF CIVILIZATION National Gallery objects Ontario Ottawa pavilion PEIA PHOTO plastic Robin Bush satellite Scandinavian design sixties space race space-age stereo stoneware style terminals tion Toronto Utopia Vancouver Vancouver International Airport visual