Partners for Profit: A Study of Franchising

Front Cover
American Management Association, 1966 - Franchises (Retail trade) - 128 pages
Monograph on the franchise system of licensing distribution networks in the service sector in the USA - presents the results of a survey of over 50 franchisors and franchisees, covers management and financial aspects of franchising, legal aspects of licensing, etc., and includes the present and potential role of the employers organization of franchisors (ifa). References.

From inside the book

Contents

Some Background Considerations
9
The Continuing Relationship
17
A Primary Concern
23
Copyright

11 other sections not shown

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