Innovation: The Attacker's Advantage

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Summit Books, 1986 - Business & Economics - 316 pages
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Takes an aggressive approach giving managers at all levels the competitive edge they need for business survival and market dominance, including advice on predicting the market, offensive and defensive market strategies, investing, and increasing program e

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Innovation: the attacker's advantage

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This book analyzes why some companies abruptly lose their markets to new competitors and how other companies have avoided this fate. Foster believes that the way companies handle innovation dictates ... Read full review


A New Forecasting Tool
Five How Leaders Become Losers
Seven The Attackers Advantage

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Strategies for Cultural Change
Paul Bate
No preview available - 1996
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