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132 respondents abreast of Japanese B-Pharma billion yen branch managers British and Japanese British companies British engineer British firms British head offices British manager British researchers Business Week cent Chemical chers commercial Company F company's countries difficult directors E-Japan efforts electrical electronic English European European Community follow Japanese technology foreign Germany ical interviews Japanese companies Japanese employees Japanese firms Japanese industry Japanese language Japanese managers Japanese research Japanese speakers Japanese staff Japanese universities keep abreast language major Japanese managers and researchers manufacturer Ministry of International monitor Japanese technology office in Japan operating in Japan organisation pharmaceutical problems questionnaire reconnaissance in Japan remarked representative office represented in Japan resear research and development research managers researchers and managers Science and Technology scientific scientific journal seminars senior managers sent speak Japanese spoke Japanese Successful reconnaissance successful subsidiary TABLE techn Technical Change Centre technical reconnaissance Trade and Industry trading company