Ogilvy on Advertising

Front Cover
Vintage Books, 1985 - Business & Economics - 224 pages
118 Reviews
An advertising authority updates his analysis of the elements of successful advertising and assesses the advertising environment that has emerged during the past twenty years

From inside the book

What people are saying - Write a review

User ratings

5 stars
55
4 stars
45
3 stars
13
2 stars
5
1 star
0

Good overview, quite dated but useful - Goodreads
Very entertaining writing style. - Goodreads
Lots of insight inside these glossy pages. - Goodreads
I enjoyed Ogilvy's writing style. - Goodreads
Here are some tips from Ogilvy on big ideas: " 1. - Goodreads
User Review - Flag as inappropriate

As per the readers review i ordered this book,may this book will satisfy my requirement.thank you guys.

Review: Ogilvy on Advertising

User Review  - Sonam Puri - Goodreads

You can read it hundred times. Read full review

All 49 reviews »

Contents

Overture
7
How to produce advertising that sells
9
Jobs in advertising and how to get them
31
Copyright

19 other sections not shown

Common terms and phrases

References to this book

All Book Search results »

About the author (1985)

DAVID OGILVY is the founder of Ogilvy & Mather, one of the top ten advertising agencies in the world. Mr. Ogilvy lives at the Chateau de Touffou in Bonnes, France.

Bibliographic information