The Parachute

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Key Porter Books, 2005 - Fiction - 138 pages
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A world-renowned consultant is lured out of self-imposed exile on a remote Greek island to expound on an ultimate marketing strategy to the members of the board of a multinational footwear corporation. As venal and disturbing as the strategy is, this 21st century "Prince" styles himself as an architect of neo-liberalism in its most shark-like incarnation. The only values he recognizes are those linked intimately to the profit principle. Cunning, pretentious, and deeply irreverent, he has created a marketing scheme that reduces human beings to pure consumer animals.

Corrosively satirical, The Parachute reveals an extreme society obsessed by mass consumption and instant gratification.

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About the author (2005)

Gil Courtemanche is an author and journalist in international and Third World politics. Among his recent nonfiction works are Quebec (1998) and Nouvelles douces coleres (1999). He lives in Montreal.
Patricia Claxton is one of Canada's foremost translators, and the recipient of two Governer General's Awards for translation. She lives in Montreal.

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