I Am Right, You Are Wrong: See All Points of View and Make Better Decisions

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Penguin Books, Limited, Nov 12, 2009 - Creative thinking - 293 pages
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Most of our everyday decision-making tends to be confrontational. Whether in large meetings, one-to-one or even in our own heads, opposite view points are pitted against each other. Ultimately, there must be a winner and a loser. In I Am Right, You Are Wrong, lateral-thinking guru Edward de Bono challenges this 'rock logic' of rigid categories and point-scoring arguments which is both destructive and exhausting. By favouring 'water logic' over 'rock logic' Dr De Bono overturns conventional wisdom, and will help you to become a better thinker and decision maker.

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I am right, you are wrong: from rock logic to the water logic

User Review  - Not Available - Book Verdict

Traditional ("rock logic'') thinking is no longer sufficient to deal with today's political, economic, and social concerns, according to author and psychologist de Bono. While classical reasoning may ... Read full review

Review: I Am Right You Are Wrong: From This to the New Renaissance: From Rock Logic to Water Logic

User Review  - Paul Gibson - Goodreads

I read this as I finished the first draft of Wisdom's Hiding Place. We seem to be on the same page. Read full review

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About the author (2009)

Date: 2003-04-02

Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard.

In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike.


Edward de Bono has had faculty appointments at the universities of Oxford, London, Cambridge and Harvard. He is widely regarded as the leading authority in the direct teaching of thinking as a skill. He originated the concept of lateral thinking and developed formal techniques for deliberate creative thinking. He has written sixty-two books, which have been translated into thirty-seven languages, has made two television series and there are over 4,000,000 references to his work on the Internet. Dr de Bono has been invited to lecture in fifty-two countries and to address major international conferences. In 1989 he was asked to chair a special meeting of Nobel Prize laureates. His instruction in thinking has been sought by some of the leading business cor

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