It's Not the Media: The Truth about Pop Culture's Influence on Children

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Basic Books, 2003 - Social Science - 272 pages
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Challenges the conventional wisdom that media creates a toxic environment for America's youth, diverting us from the real origins of problems affecting children today. Are school shootings the result of violent video games? Do sex-laden movies lead to promiscuity? Can Goth music create alienation? Repeatedly we are told the answer to these and similar questions is a resounding yes. But is this the right answer? It's Not the Media considers why media culture is a perennial target of both fascination and concern, and why we are so often encouraged to believe it is the root of many social problems. A look beyond the attention-grabbing headlines and political stumping reveals that fearing media feels right because media represents what we fear. And changes in media culture are easier to see than the complex economic, social, and political changes we have experienced over the past few decades. Digging deeper into the historical and societal trends of the past century and drawing from the most current social science research on the effects of media on children, Sternheimer presents a compelling argument that fear of social change, and what it means to be a kid in a today's media-saturate

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Don't read this book it ties the freedom of children from liking various cartoons this writer does not know what's happening in various places e.g Japan. I watched dragon ball as a kid and I'm not homicidal, and in Japan the people who are homicidal are people in a great deal of stress. So what if children like these activities, what if someone stop your favorite activity because of it's content. I bid you this book is not worth it's price. 

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The author of this book is extremely selfish to say the least


Why Americans Choose to Fear Media
Why Americans Choose to Fear Youth
Fear of Media Violence
Fear of Cartoons
Fear of Video Games
Musical murder and misogyny?
Fear of Advertising and the Young Consumer
Fear of
Fear of the Internet
Rethinking Fears of Media and Children
Selected Bibliography

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About the author (2003)

Karen Sternheimer teaches in the sociology department at the University of Southern California. Her commentary has appeared in the Los Angeles Times and other major newspapers. She also serves as a research consultant for the Center for Media Literacy. She lives in Los Angeles.

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