Applied Evolutionary Psychology
S. Craig Roberts
OUP Oxford, 2012 - Business & Economics - 436 pages
Human behaviour is marvellous in its complexity, variability and unpredictability. Understanding it, however, is not solely the role of psychologists: everyone has a vested interest in it, from individuals to organisations and industry. Recently, biologists and psychologists have had considerable success incorporating insights from evolutionary theory to help them understand some fundamental psychological issues, in a discipline now known as evolutionary psychology. However, to date, these useful insights have not been widely applied to tackle specific practical problems or issues in society. This innovative new book kick-starts this process. It provides a foundation for an incipient focus on applications of evolutionary research. It draws together a collection of renowned academics from a disparate set of fields, whose common interest lies in using evolutionary thinking to inform their research. Topics range from reviews of evolutionary perspectives on adult and family relationships, insights into business, economics and marketing, health and interactions with technology and the media, through to major global and societal issues such as promoting green behaviour, cooperation, and public health, and tackling crime, terrorism, and prejudice. No other book has focused as specifically and with such broad scope on the applications of modern evolutionary psychology. While the rapidly growing number of books on evolutionary psychology succeed in describing current theoretical thinking, illustrated and supported by empirical studies, this book uses this established basis as a backdrop and starting point for a more focused exploration of practical application. This groundbreaking book will be valuable for students and researchers in evolutionary and applied psychology, as well as biology and anthropology.
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adaptive aggression altruism ancestral associated attractive behaviour benefits biases biological brain Buss child cognitive communication competition cooperation Cosmides criminal cues culture Daly developmental disease driving economic effects emotional endowment effect environment Ethology Evolution and Human Evolutionary developmental psychology evolutionary perspective evolutionary psychology evolutionary robotics evolutionary theory evolved example female Figueredo function gender genes genetic Griskevicius hominin Human Behavior inclusive fitness increase indirect reciprocity influence interactions intergroup Journal of Personality levels male marketing mate mechanisms media naturalness men’s modern monogamy motives natural selection negative one’s organizations out-group Oxford parental investment partner people’s perfume Personality and Social political potential predicted problems reciprocity relationship reproductive reputation response Review risk robots role romantic romantic love Science selection sexual sexual selection signalling theory Social Psychology societies Sociobiology specific status strategy suggests testosterone tion Tooby traits University Press Vugt women York