Product Concept Design: A Review of the Conceptual Design of Products in Industry
Springer Science & Business Media, May 12, 2010 - Business & Economics - 215 pages
Globalisation of the world’s economy is leading to rapid change and uncertainties in society, politics and markets. Product design strategies need to respond to these developments. 'Product Concept Design' meets the needs and expectations of academia and practitioners working in design by focussing on the methods for creating products and design strategies in today’s fast-changing business environment. 'Product Concept Design' has been written by a collection of researchers and practising designers from leading companies such as Nokia and Volvo and provides a goldmine of ideas for designers and managers in industry, as well as lecturers in design and design engineering and their students.
What people are saying - Write a review
We haven't found any reviews in the usual places.
basis behaviour brand business environment challenge changes Chapter characteristics communication company's concept car concept creation concept design team concept development concept evaluation concept studies concepting project context Contextual Design created creative criteria Decathlon decision-making defined described design activities design concepts design process design project domain experts engineering example expertise factors Figure focus focused functions future products global goals Helkama Helsinki Horbury idea bank identified implemented important industrial design innovation interaction interpretation iteration launch manufacturers methods mobile phone N-Gage Nokia Nokia research center objectives organisation perspective phases possible presented problems product concept product design product development concepting production models prototypes requirements road map role scenarios ship solutions specific strategy Suunto team members technical tion traffic psychology typically understanding usability usability testing user experience user information user interface user research user study user's vision concepts Volvo design Volvo S80