Reinventing Strategy: Using Strategic Learning to Create and Sustain Breakthrough Performance
At last-a proven system for developing the strategic innovations every company needs to compete and win As everyone knows, today's unprecedented rate of business change demands new levels of strategic insight and adaptability. Reinventing Strategy is the first practical, systematic guide to creating an adaptive enterprise, showing how companies around the world are using the Strategic Learning approach to consistently out think, out maneuver, and out perform their competition. As Willie Pietersen explains, companies that aspire to long-term success must develop and implement strategy as part of a continuous four-step cycle-Learn, Focus, Align, Execute-and he offers dozens of provocative anecdotes and case studies, illustrating how to implement it at every level of an organization. Written with unusual clarity, frankness, and wit, Reinventing Strategy will change the way managers everywhere approach their greatest and most important challenge: the need to make strategy into a tool for ongoing corporate renewal.
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INTRODUCTION A Journey of Discovery
CHAPTER 1 The New Playing Field
CHAPTER 2 The Challenge of Change
CHAPTER 3 The Search for an Answer
CHAPTER 4 The Strategic Learning Process
CHAPTER 5 Winning the Battle for Insight Doing a Situation Analysis
CHAPTER 6 Defining Your Focus
CHAPTER 7 Aligning the Organization
CHAPTER 8 Transforming the Culture
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