Everybody Wins: The Story and Lessons Behind RE/MAX

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John Wiley & Sons, Dec 13, 2004 - Business & Economics - 240 pages
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An inside look at one of the world's most successful real estate companies

RE/MAX was founded over 30 years ago in Denver, Colorado, based upon a revolutionary idea for a new system of selling real estate. Since then, RE/MAX has experienced over 380 straight months of explosive growth. In Everybody Wins, authors Phil Harkins and Keith Hollihan reveal how RE/MAX has achieved such phenomenal success by examining the company's strategy, culture, and leadership. Harkins -- with the full cooperation of RE/MAX -- led a research team that closely studied RE/MAX as well as comparable fast-growing companies. The team observed critical meetings, attended conventions, dug through historical archives, and conducted extensive interviews with more than 50 key RE/MAX leaders. The outcome is an insightful and engaging account of one of the world's most successful companies. Order your copy today.

 

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Truly an amazing and inspirational story of how the Real Estate World was transformed into an industry where consumers are better cared for and Realtors can earn a living. Simply, the revolution in Real Estate, that is still taking place today.

Contents

Chapter 1 The Radical RewardSharing Idea That Overturned an Industry
1
Chapter 2 Anybody Who Said Yes
23
Chapter 3 What Business Are We Really In?
51
Chapter 4 One Log Makes a Lousy Fire
71
Chapter 5 Shackleton Leadership
101
Chapter 6 Eagles Dont Flock
139
Chapter 7 Creating a PaceLine Project Culture
159
Chapter 8 Soaring above the Crowd
187
Chapter 9 The Research Study
217
Research Results
237
The Real Estate Industry
249
Recommended Reading
259
Index
265
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Page xii - Make it a habit to keep on the lookout for novel and interesting ideas that others have used successfully. Your idea needs to be original only in its adaptation to the problem you are working on.

About the author (2004)

Phil Harkins is CEO of Linkage, Inc., a consulting company that has worked with Dave Liniger of RE/MAX.  In his own consulting and executive coaching work, Phil focuses on senior leaders and leadership teams at the top.  His clients include senior executives and teams at prudential, Kraft, Ralston Purina, Morgan Stanley, American Express and numerous other Fortune 500 companies worldwide.  He has written several books, including Powerful Conversations: How High-Impact Leaders Communicate (McGraw-Hill, 1999).  He has also authored over twenty articles for magazines and journals.  Harkins speaks frequently on these topics at public and in-house conferences, seminars, and programs around the globe.

Keith Hollihan has co-authored 6 full-length non-fiction business / leadership books, including the Wall Street Journal highly recommended selection, Beating The Business Cycle by Lakshman Achuthan & Anirvan Banerji (Crown / Doubleday 2004). He has also written dozens of articles for a wide range of leadership experts including such notable figures as C.K. Prahalad, David Gergen, Ken Blanchard, Noel Tichy, Marshall Goldsmith Michael Hammer and Sally Helgesen. He is an editor of the forthcoming Leadership Lessons: 50 Top Coaches Reveal Their Secrets (Jossey-Bass, December 2004) and Enlightened Power: Women Changing the Path to Leadership (Jossey-Bass, February 2005).

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