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How INTERNATIONAL BUSINESS Is DIFFERENT
Kodak versus Fuji in 1995
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ACC Shanghai accounting achieve agreement alliance American assets Bank Boeing Britain capital market cash chaebol Chapter China cocoa competitors components consumers costs countertrade countries country's culture currency discussed domestic economic Economist enterprises Eurocurrency Europe European example exchange rate expatriate experience curve export factors Figure firm's fixed exchange rate floating exchange rate foreign direct investment foreign exchange market free market free trade GATT Germany Ghana global growth Harry Ramsden's Heckscher-Ohlin theory important increase individual industry inflation interest rates international business international trade investors Japan Japanese joint venture labor licensing major manufacturing ment Mexico million multinational NAFTA operations percent political problems profit reduce result risk sell share Source South Korea standards strategy structure suppliers tariffs theory tion trade barriers transnational U.S. dollar U.S. firms U.S. government United worldwide