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I found this book highly impressive as to identifying the cycles of business as to new inventions or discoveries or enterprises. It is a must read for anyone studing business at whatever level for it reveals more as to the psychology and human limits than specific business trends. It is applicable today as it shall be 100 years from now. Dr. Spar has done a superb job. It is easy to read and to understand and I have a midl form of autism which makes reading a challenge at times. I highly recommend this book even as historical perspective of the events mentioned in the book.