Learn to Earn: A Beginner's Guide to the Basics of Investing and Business

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John Wiley & Sons, Apr 3, 1997 - Business & Economics - 272 pages
43 Reviews
"Public companies are everywhere, and they surround you from morning to night. . . . Nearly everything you eat, wear, read, listen to, ride in, lie on, or gargle with is made by one. Perfume to penknives, hot tubs to hot dogs, nuts to nail polish are made by businesses that you can own." ––from the Introduction.

McDonald′s, The Gap, Circuit City, Gillette, CBS, and thousands more . . . anybody can own part of big and small companies. As companies grow and prosper, you can too. Whenever burgers are eaten, sweaters are purchased, batteries are used, and faces are shaved, you′ve got a piece of the action. From Alexander Hamilton to Warren Buffett, people have been making big money by investing in the corporations and institutions around them.

Mutual–fund superstar Peter Lynch and author John Rothchild explain what′s not normally taught in high school ––how the stock market helps you and how it helps the country. By understanding how and why the stock market works when you buy a share of a company or purchase a mutual fund, you can make informed ––and profitable ––decisions. Whether you′re saving for college, a house, a trip, or retirement, there is no better method to secure a sound financial future than to invest. Young or old, there is no better time to start investing than now.

"Investing is fun. It′s interesting.

It can put you on the road to prosperity for the rest of your life. . . ."

Learn to Earn gives you the expert guidance you need to make the right start. Lynch and Rothchild cover the gamut on investment fundamentals and principles, from choosing stocks, to picking a broker, to reading an annual report. Learn to Earn reveals how to decipher the stock pages and how to evaluate the pros and cons of the five basic investment vehicles ––savings accounts, collectibles, houses or apartments, stocks, and bonds. Yet, there is much more to investing than just the principles, and there is much more to Learn to Earn than just the fundamentals. Opportunity comes in many forms, from many sources, with many histories. Brimming with stories and parables, Lynch and Rothchild also explain:
∗ Why the world as we know it would collapse without investors . . .
∗ How capitalism, from the time of the American Revolution on, has shaped the past, and how that affects us today . . .
∗ How Coke, Campbell′s Soup, Ben & Jerry′s, Microsoft, and other big companies got started, who gets rich from them, and how they got that way . . .
∗ How to know the real story behind the price of a stock

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Great intro book for beginners. - Goodreads
Simple overview of the market. - Goodreads
Very gentle introduction into world of business. - Goodreads
A great intro to the ins and outs of the stock market. - Goodreads
Solid introduction into the world of the stock-market. - Goodreads

Review: Learn to Earn: A Beginner's Guide to the Basics of Investing and Business

User Review  - Dio Aufa Handoyo - Goodreads

Great intro book for beginners. Written in layman's terms with some practical items included. Presents a compelling case for capitalism. It would be interesting to see an analysis on how the arguments ... Read full review

Review: Learn to Earn: A Beginner's Guide to the Basics of Investing and Business

User Review  - Gmarik - Goodreads

Very gentle introduction into world of business. Didn't learn much, but it'd be a good introduction book to start with The author dislikes communists and is a big fan of US government from business perspective. Read full review

All 8 reviews »


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Common terms and phrases

References to this book

The Stock Market
Donna Jo Fuller
Limited preview - 2005

About the author (1997)

PETER LYNCH is the former manager of the Fidelity Magellan Fund and the coauthor of the bestsellers One up on Wall Street and Beating the Street, both of which he wrote with John Rothchild.

JOHN ROTHCHILD is a columnist for Fortune magazine and the author of A Fool and His Money.

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