The Creative Entrepreneur: A DIY Visual Guidebook for Making Business Ideas Real

Front Cover
Quarry Books, Nov 1, 2008 - Art - 128 pages
17 Reviews

The Creative Entrepreneur was voted Winner, in two categories—Craft and Business, of the 2009 IBPA (Independent Book Publishers Association) Benjamin Franklin Award which recognizes excellence in publishing.

This book is for the large audience of artists, crafters, and creative individuals from all walks of life who desire to make a livelihood from their creative work, or who possibly have achieved some success, but don’t know how to replicate it or move to another level of accomplishment. These crafty DIY artists are everywhere--they are holding alternative craft fairs, they advertise in the pages of Bust and ReadyMade and Craft, they are selling online by the thousands at, and are blogging at Typepad, LiveJournal, and But many of them do not have the skills needed to take their business ideas to the next level.

The Creative Entrepreneur takes readers on an inner journey of creative exploration to discover how to make their dreams of creative livelihood real, as they craft their own Artist’s Business Journal. The Artist’s Business Journal is a visual, project-oriented, step-by-step approach to business development for artists from all walks of life who are mystified and possibly frustrated by how to make a business out of their creative work.

What people are saying - Write a review

User ratings

5 stars
4 stars
3 stars
2 stars
1 star

Review: The Creative Entrepreneur: A DIY Visual Guidebook for Making Business Ideas Real

User Review  - Debbie - Goodreads

I really enjoyed this book. Ms. Beam provides an alternative to the traditional written business plan via visual journaling. Her template follows the traditional categories of a written plan but she ... Read full review

Review: The Creative Entrepreneur: A DIY Visual Guidebook for Making Business Ideas Real

User Review  - Elsa - Goodreads

Perhaps I'm not the right creative for this book. It invited the reader to take standard business terms and journal it. Adding collage materials and pretty pens didn't help me think differently about this very linear, constrictive business model. I so hoped for an alternative model. Read full review

About the author (2008)

Lisa Sonora Beam (San Anselmo, CA) is a mixed-media artist, writer, graphic designer and workshop leader. She is the founder and Creative Director of Digital Hive EcoLogical Design, a strategic design firm that provides creative and marketing services to green businesses. She is on the faculty of Dominican University's Graduate Business School, teaches creativity and business workshops internationally, and has taught at leading learning centers such as Esalen Institute and Hollyhock, and at global corporations. Lisa has a Bachelor of Music in Music Therapy from DePaul University, and an MBA in Sustainable Enterprise from New College of California.


Bibliographic information