Confessions of an advertising man

Front Cover
Atheneum, Jan 1, 1963 - Business & Economics - 172 pages
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User Review  - bensdad00 - LibraryThing

I'm disappointed that I didn't read this 15 year ago. Forget all of the faux leadership and self-help manuals around today; this book is a primer on management applicable across all fields. Read full review

LibraryThing Review

User Review  - loralu - LibraryThing

As an architectural graduate/designer who has worked both in a large firm and running my own business, this was an interesting book to read. While some of the comments and critiques are advertising ... Read full review

Contents

Background
3
n How to Get Clients
24
in How to Keep Clients
56
Copyright

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