The Platinum Rule: Discover the Four Basic Business Personalities and how They Can Lead You to Success

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Warner Books, Incorporated, 1996 - Interpersonal relations - 168 pages
Help on identifying four basic personality types: directors, relaters, socializers, and thinkers, and on applying this information and the platinum rule to achieve success in business.

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The platinum rule: discover the four basic business personalities--and how they can lead you to success

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Two veterans of the motivational chalk-talk circuit demonstrate how managers can better direct underlings by identifying their basic personality types. Read full review

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Excellent book giving practical advice on how to deal with customers or people in general based on a simple assessment of their personality type. Read full review

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