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User Review  - Miro - LibraryThing

I found this something like a scrapbook of impressions, facts and notes taken on a journey of discovery with Anderson as a sort of Lewis and Clark of the post 2000 internet world. He details the main ... Read full review

LibraryThing Review

User Review  - getaneha - LibraryThing

It amazes me how seemingly simple ideas become so powerful and make up such an interesting book. I'm currently looking at the long-tail of metadata and for that this book is absolutely crucial. Also ... Read full review

Great read and applicable too...

User Review  - orangeandblue - Borders

This book is a must read for anyone in the web 2.0/new media space. Chris Anderson examines the democratization of media and the new economics of content creation, consumption and distribution and the ... Read full review

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An excellent, eye-opening book. The examples are everywhere.

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awsome book

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great book

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What is the major change brought to our society after we entered the netizen era? Some may say it's the free download of almost everything, or it's supre-abundance of information, or it's the gossip about anything rampant and fast on the web. But Chris Anderson tells us, what the internet has created is the "Long Tail" of almost any kind of commodities or services. The once neglected and overlooked niches become profitable. The "Hits" don't have so loud a say as before. Enterprises, if wise and aiming at long-term success, should dig deep and thoroughly to form their own long tails. Google, Amazon, Yahoo!, etc. are all successful examples.
Sagely written, this book can be read both for fun and for a serious study of our comtemporary era.
 

LibraryThing Review

User Review  - Brumby18 - LibraryThing

the story of digital disruption, what you missed and why you missed it ... Read full review

LibraryThing Review

User Review  - nnschiller - LibraryThing

Should have read it a long time ago. Does a good job popularizing concepts later/also discussed by Benkler, Weinberger, Kelly, and Shirky. Read full review

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User Review  - Nancy_Lin - LibraryThing

Very good insights on the modern landscape of business Read full review


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