Creativity and Innovation in the Music Industry

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Springer Science & Business Media, Mar 8, 2006 - Business & Economics - 281 pages
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Why did jazz become a dominant popular music genre in the 1920s and rock 'n' roll in the 1950s? Why did heavy metal, punk rock and hiphop find their way from sub-cultures to the established music industry? What are the effects of new communication technologies and the Internet on the creation of music in the early 21st century? These and other questions are answered by Peter Tschmuck through an integrated model of creativity and innovation that is based on an international history of music industry since Thomas A. Edison invented the phonograph in 1877. Thus, the history of the music industry is described in full detail. By discussing the historic process of music production, distribution and reception the author highlights several revolutions in the music industry that were caused by the inference of aesthetic, technological, legal, economic, social and political processes of change. On the basis of an integrated model of creativity and innovation, an explanation is given on how the processes and structures of the present music industry will be altered by the Internet, music online services and MP3-technology. A clear indication of a digital revolution in the music industry!
 

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Contents

The Emergence of the Phonographic Industry
1
Records and Gramophones
9
Herr Doctor Brahms Plays the Piano
15
New Technology and the Emergence of Jazz
41
The Music Industry as Radio Industry
61
The Swing Monopoly during the Years of
77
Music as Propaganda
84
Rock n Roll Revolution
91
The Era of Music Conglomerates
133
The Digital Revolution and the Internet
149
Theoretical Concepts of Innovation and Creativity
179
Creativity and Innovation in the Music Industry
205
Creativity and Innovation in the Music Industrys
231
The Process of Music Production
237
Marketing and Promotion
243
Appendix
251

The Recovery of the Phonographic Industry and
115
The Produced Sound
123

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