Toxic Sludge is Good for You: Lies, Damn Lies, and the Public Relations IndustryCommon Courage's number one seller blows the lid off of today's multi-billion-dollar propaganda-for-hire PR industry, revealing how public relations wizards concoct and spin the news, organize phony "grassroots" front groups, spy on citizens and conspire with lobbyists and politicians. |
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Page 134
... greenwashing " hadn't yet been coined , but the problem already existed . " Political and business leaders once hoped that they could turn the environmental movement into a massive anti - litter campaign , " shouted Hayes in his ...
... greenwashing " hadn't yet been coined , but the problem already existed . " Political and business leaders once hoped that they could turn the environmental movement into a massive anti - litter campaign , " shouted Hayes in his ...
Page 137
... greenwashing behind Earth Day USA . Unwanted publicity led to internal dissension and the eventual breakup of the organization's board of directors . Efforts to involve the Clinton White House in rais- ing millions of dollars from ...
... greenwashing behind Earth Day USA . Unwanted publicity led to internal dissension and the eventual breakup of the organization's board of directors . Efforts to involve the Clinton White House in rais- ing millions of dollars from ...
Page 209
... greenwashing firm . Ketchum's draft plan outlined strategies for dealing with a number of " worst- case scenarios , " but failed to plan for the worst of all possible sce- narios - the possibility that some conscientious objector would ...
... greenwashing firm . Ketchum's draft plan outlined strategies for dealing with a number of " worst- case scenarios , " but failed to plan for the worst of all possible sce- narios - the possibility that some conscientious objector would ...
Contents
The Art of the Hustle | 17 |
Spinning the Atom | 33 |
Spies For Hire | 47 |
Copyright | |
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activists advertising American animal rights Bernays biosolids Burson-Marsteller called cancer chemical Christian Coalition citizens claim clients Clorox Coalition Colombia Colombian companies consumer corporate Cutlip dairy democracy democratic dollars drug Earth Day Earth Day USA Edward Bernays election employees environment environmental farm federal flacks front group funding grassroots green Greenpeace greenwashing Hill & Knowlton hired human rights Ibid industry's Interview issue journalists Ketchum Kuwait lobbying lobbyists memo Merco million Monsanto National Nevada newspaper Nicaragua NIMBY O'Dwyer's PR Services organization pesticides Philip Morris political polling PR campaign PR executives PR firm PR industry President propaganda Public Affairs public opinion public relations public relations industry rBGH ronmental Sandinistas Sapone sewage sludge smoking social story strategy targeted tion tobacco toxic Trento Trutt video news releases Washington White House York