Confessions of an Advertising Man

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Atheneum, 1963 - Advertising - 172 pages
6 Reviews
Mr. Ogilvy reveals, among other professional secrets, how he gets clients, how to write potent copy, and how to rise to the top of the advertising field.

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LibraryThing Review

User Review  - bensdad00 - LibraryThing

I'm disappointed that I didn't read this 15 year ago. Forget all of the faux leadership and self-help manuals around today; this book is a primer on management applicable across all fields. Read full review

LibraryThing Review

User Review  - loralu - LibraryThing

As an architectural graduate/designer who has worked both in a large firm and running my own business, this was an interesting book to read. While some of the comments and critiques are advertising ... Read full review

Contents

I
6
II
24
III
56
Copyright

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