The Square and the Tower: Networks and Power, from the Freemasons to Facebook

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Penguin, Jan 16, 2018 - History - 592 pages
The instant New York Times bestseller.

A brilliant recasting of the turning points in world history, including the one we're living through, as a collision between old power hierarchies and new social networks.

“Captivating and compelling.” —The New York Times

"Niall Ferguson has again written a brilliant book...In 400 pages you will have restocked your mind. Do it." —The Wall Street Journal


The Square and the Tower, in addition to being provocative history, may prove to be a bellwether work of the Internet Age.” —Christian Science Monitor

Most history is hierarchical: it's about emperors, presidents, prime ministers and field marshals. It's about states, armies and corporations. It's about orders from on high. Even history "from below" is often about trade unions and workers' parties. But what if that's simply because hierarchical institutions create the archives that historians rely on? What if we are missing the informal, less well documented social networks that are the true sources of power and drivers of change?

The 21st century has been hailed as the Age of Networks. However, in The Square and the Tower, Niall Ferguson argues that networks have always been with us, from the structure of the brain to the food chain, from the family tree to freemasonry. Throughout history, hierarchies housed in high towers have claimed to rule, but often real power has resided in the networks in the town square below. For it is networks that tend to innovate. And it is through networks that revolutionary ideas can contagiously spread. Just because conspiracy theorists like to fantasize about such networks doesn't mean they are not real.

From the cults of ancient Rome to the dynasties of the Renaissance, from the founding fathers to Facebook, The Square and the Tower tells the story of the rise, fall and rise of networks, and shows how network theory--concepts such as clustering, degrees of separation, weak ties, contagions and phase transitions--can transform our understanding of both the past and the present.

Just as The Ascent of Money put Wall Street into historical perspective, so The Square and the Tower does the same for Silicon Valley. And it offers a bold prediction about which hierarchies will withstand this latest wave of network disruption--and which will be toppled.
 

Contents

The Mystery of the Illuminati
3
Our Networked Age
10
Networks Networks Everywhere
15
Why Hierarchies?
21
From Seven Bridges to Six Degrees
24
Weak Ties and Viral Ideas
30
Varieties of Network
36
When Networks Meet
42
Apostles
186
Armageddon
193
PART VI
197
Plagues and Pipers
199
Greenmantle
201
The Plague
213
The Leader Principle
222
The Fall of the Golden International
226

Seven Insights
46
The Illuminati Illuminated
49
PART II
54
Emperors and Explorers
57
A Brief History of Hierarchy
59
The First Networked Age
65
The Art of the Renaissance Deal
68
Discoverers
71
Pizarro and the Inca
77
When Gutenberg Met Luther
82
Letters and Lodges
91
The Economic Consequences of the Reformation
93
Trading Ideas
95
Networks of Enlightenment ΙΟΙ
101
Networks of Revolution
106
PART IV
112
The Restoration of Hierarchy
119
The Red and the Black
121
From Crowd to Tyranny
124
Order Restored
129
The House of SaxeCoburgGotha
134
The House of Rothschild
138
Industrial Networks
145
From Pentarchy to Hegemony
151
Knights of the Round Table
153
An Imperial Life
155
Empire
158
Taiping
168
The Chinese Must Go
173
The Union of South Africa
179
The Ring of Five
236
Brief Encounter
246
Ella in Reform School
254
PART VII
257
Own the Jungle
265
The Long Peace
267
The General
270
The Crisis of Complexity
277
Henry Kissingers Network of Power
284
Into the Valley
299
The Fall of the Soviet Empire
306
The Triumph of Davos Man
311
Breaking the Bank of England
316
PART VIII
326
The Library of Babel
331
9112001 333 51 9152008 341 52 The Administrative State
347
Web 2 0
351
Coming Apart
360
Tweeting the Revolution
365
PART IX
366
Facing Cyberia
391
Metropolis
393
Network Outage
396
FANG BAT and EU
412
The Original Square and Tower
425
References
439
Bibliography
493
Index
537
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About the author (2018)

Niall Ferguson is one of the world's most renowned historians. He is the author of Paper and Iron, The House of Rothschild, The Pity of War, The Cash Nexus, Empire, Colossus, The War of the World, The Ascent of Money, High Financier, Civilization, The Great Degeneration, Kissinger, 1923-1968: The Idealist, and The Square and the Tower. He is Senior Fellow at the Hoover Institution, Stanford University, and a Visiting Professor at Tsinghua University, Beijing. His many awards include the Benjamin Franklin Prize for Public Service (2010), the Hayek Prize for Lifetime Achievement (2012) and the Ludwig Erhard Prize for Economic Journalism (2013).

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