Heterogeneity of Corporate Culture: How Corporate Culture is Managed in German Organisations and what Could be Done Better
GRIN Verlag, 2006 - 188 pages
Master's Thesis from the year 2004 in the subject Business economics - Business Management, Corporate Governance, Teesside Business School - University of Teesside, 54 entries in the bibliography, language: English
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Guideline for InDepth Interviews English 112 B Guideline for Focus Group Interview English 113 C Questionnaire for Survey at Centrotherm Germ...
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100.0 Valid Cumulative 100.0 Valid Total 95 percent confidence Alvesson Analysis of Survey artefacts behaviour beliefs and attitudes Brown centralisation Centrotherm commitment computing the test Confidence Interval corporate culture corporate heroes cultural patterns Cumulative Percent Valid Deal and Kennedy df Mean Square differences between groups divisional employees focus group interview formalisation Frequency Percent Percent Frequency Percent Valid Hampden-Turner hence Hofstede homogeneity of variance ignored in computing interrelationship Kotter and Heskett Levene Statistic df1 logos Mean Square F Missing mission statements Neitheragreenordisagree Oneway ANOVA perceived percent confidence level Percent Cumulative Percent Percent Percent Percent Percent Valid Percent Percent Valid Strongly perception distributed homogeneously perception of corporate Photovoltaics Qualität qualitative qualitative research questionnaire relationship responses Saunders senior management significant differences Squares df Mean Statistic df1 df2 strategic structure subcultures test of homogeneity tobs Total 70 Unternehmen Valid Percent Cumulative Valid Total 67 Zikmund