Japanophobia: The Myth of the Invincible Japanese
Explodes the myth of Japan's sinister global reach, describing how Sony and Matsushita foolishly ceded control of a crucial product to foreigners and how the assault of Japanese firms on Wall Street went awry. 17,500 first printing.
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Japanophobia: the myth of the invincible JapaneseUser Review - Not Available - Book Verdict
Emmott, the editor-in-chief of the Economist , plunges us into a well-written exploration of the myth of the Japanese threat to American business. Drawing from his previous book, The Sun Also Sets ... Read full review
Japans New Global Reach
From Hudson Bay to Globaloney
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