Going Public: New Strategies of Presidential LeadershipIn this new edition of his authoritative work, Samuel Kernell examines the increasingly frequent presidential practice of "going public" - appealing for support directly to the American public, often bypassing Congress. Updated to include timely analyses of the public strategies of President Clinton, who by most measurements has engaged in more public activities than any other president, the third edition carefully traces the history of this practice and explores the key political role played by the news media. Trends in presidential speeches, public appearances, and travel receive special attention as does the influence of public opinion. Kernell contends that the presidential practice of going public has fundamentally altered the relationship between the executive and legislative branches. He supports his argument with many examples of going public from recent presidencies. |
Contents
How Washington and Presidents Have Changed | 11 |
The President and the Press | 65 |
Press Relations in an Era of Direct | 85 |
Copyright | |
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97th Congress administration American Political appear audience bill Bill Clinton broadcast budget campaign candidates Clinton coalition Committee congressional constituencies David Stockman deficit Democratic dent early economic Eisenhower election elites favorable Franklin Roosevelt Gallup going public groups Harry Truman Hedrick Smith individualized pluralism inflation institutional institutionalized pluralism issues James Deakin Jimmy Carter Journal Kennedy leaders legislative less Lyndon Johnson major March members of Congress modern presidents national television negotiation Nelson W Neustadt Nixon opinion leadership party party's percent politicians polls popular support pres President Reagan president's Presidential Power press conference press corps prime-time proposal protocoalitions public activities public opinion public relations public strategies public support questions reelection reporters Republican response rhetoric Richard Richard Nixon Ronald Reagan Samuel Kernell Senate survey tax reform tion Truman Doctrine speech unemployment unfavorable unfavorable vote voters Washington correspondents Washington Post Washington press White House York