The Art of the Long View
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life—bottom-line numbers, for instance—but the intangibles: our hopes and fears, our beliefs and dreams. Only stories—scenarios—and our ability to visualize different kinds of futures adequately capture these intangibles.
In The Art of the Long View, now with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business.
Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
What people are saying - Write a review
The art of the long viewUser Review - Not Available - Book Verdict
Stating that "using scenarios is rehearsing the future,'' Schwartz emphasizes the need to make better decisions for the future through the technique of scenario building. He presents a step-by-step ... Read full review
Review: The Art of the Long ViewUser Review - Garywcarruthers - Goodreads
I have used scenarios as a thinking technique since reading this book a decade ago. Read full review
The ScenarioBuilding Animal
Uncovering the Decision
InformationHunting and Gathering
Creating Scenario Building Blocks
Composing a Plot
Rehearsing the Future
To My Newborn Son
The Value of a Strategic
How to Hold
Steps to Developing Scenarios