Millennials Rising: The Next Great Generation

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Knopf Doubleday Publishing Group, Jan 16, 2009 - Social Science - 432 pages
2 Reviews
By the authors of the bestselling 13th Gen, an incisive, in-depth examination of the Millennials--the generation born after 1982.

In this remarkable account, certain to stir the interest of educators, counselors, parents, and people in all types of business as well as young people themselves, Neil Howe and William Strauss provide the definitive analysis of a powerful generation: the Millennials. Having looked at oceans of data, taken their own polls, talked to hundreds of kids, parents, and teachers, and reflected on the rhythms of history, Howe and Strauss explain how Millennials have turned out to be so dramatically different from Xers and boomers. Millennials Rising provides a fascinating narrative of America's next great generation.
 

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15 years later and everything is worse.

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User Review  - Steve777 - LibraryThing

Excellent overview of this young generation. Read full review

Contents

The Next Great Generation
3
From Babies on Board to Power Teens
31
The Coming Millennial Revolution
59
The Baby Roomlet demography
73
Kinderpolitics political economy
97
Ground Zero of the Culture Wars family
121
Raising Standards tor Regular Kids school
143
Jiggy with It pace of life
167
The Happiness Business culture
239
Rocket Cash commerce
263
Planet Pokémon world
287
The Clock Is Tickin
307
Hero Generations in History
325
A Capacity for Greatness
347
MillennialsRising
363
Afterword
369

Zero Tolerance conduct
189
Junior Citizens community
213
Notes
375
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About the author (2009)

William Strauss and Neil Howe originally coined the term “Millennial Generation” in 1991 and wrote the pioneering book on this generation, Millennials Rising, in 2000. They are also the authors of Generations: The History of America's Future and 13th-GEN, and write and lecture frequently on generational issues. Strauss is the cofounder and director of the Capitol Steps, a political cabaret. Howe, an historian and economist, is a senior adviser for the Concord Coalition. They both live in the Washington, D.C., area.

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