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LibraryThing ReviewUser Review - mobius111 - LibraryThing
Simple and ingenious. Read it in college (decades ago). Great metaphors for how the mind works. "A memory is something that has happened, that has not entirely un-happened;" or, "A word is a tiny map ... Read full review
This book is my introduction to De Bono's concept of lateral thinking, and it greatly enhanced the height and depth and width and length of my creativity. De Bono differentiates lateral thinking (horizontal) to vertical thinking: The dog digs deeper and deeper the same hole. In horizontal thinking, the dog digs elsewhere other holes. At one point in the book, he relates how he had to climb with all his might up a closed gate to get back to his quarters, and when he had gotten on top, it was when the gate suddenly swung open. De Bono introduces the concept of "Po" which we can apply in the case of that gate: If De Bono himself said "Po" first, he would have explored the possibility that the gate was open instead of concluding that it was closed. In brainstorming along lateral thinking, you don't say "Yes" and you don't say "No" - you explore everything, including the naive and insane. "Po" is a neutral sound; with De Bono's use of it, I equate it with "possibilities" and "potentials" and to me it translates into creative "power."