Sams Teach Yourself Google Analytics in 10 MinutesSams Teach Yourself Google AnalyticsTM in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google Analytics to accurately measure your website’s performance–and improve it!
10 minutes is all you need to learn how to...
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... TIP: Tips explain inside hints for using Google Analytics more efficiently. NOTE: Notes present pertinent pieces of information related to the surrounding discussion. Description The percentage of users who exit from a given.
... TIP: Tips explain inside hints for using Google Analytics more efficiently. NOTE: Notes present pertinent pieces of information related to the surrounding discussion. Description The percentage of users who exit from a given.
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... percentage of visitors who clicked on your ad viewed key pages or completed transactions. • What types of web browsers your visitors are using—so you can better design your site to look good with those browsers. Who. Uses. Web. Analytics ...
... percentage of visitors who clicked on your ad viewed key pages or completed transactions. • What types of web browsers your visitors are using—so you can better design your site to look good with those browsers. Who. Uses. Web. Analytics ...
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... percentage of users who exit from a given web page as a share of pageviews . The percentage of visits in which the visitor enters and exits on the same page , without visiting any other pages on the site in between . A single instance ...
... percentage of users who exit from a given web page as a share of pageviews . The percentage of visits in which the visitor enters and exits on the same page , without visiting any other pages on the site in between . A single instance ...
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Contents
Using the Google Analytics Dashboard | |
Customizing Data in the Dashboard | |
Tracking Visitors | |
Tracking Ecommerce | |
Measuring Site Search Usage | |
Setting Up Goals and Funnels | |
Using Event Tracking | |
Creating Custom Reports | |
Filtering Data | |
Customizing the Google Analytics Tracking Code 19 Creating UserDefined Visitor Types | |
Filtering Out Internal Traffic | |
Analyzing Traffic Sources | |
Analyzing Top Content | |
Tracking AdSense Performance | |
Viewing the Site Overlay Report | |
Tracking AdWords Traffic | |
Tracking Error Pages and Broken Links | |
Tracking File Downloads | |
Index | |
Common terms and phrases
A/B test AdSense ads AdSense Revenue advertising Analytics to track Analytics tracking code Blog Bounce Rate browser click the Add Click the Save click-through rate Conversion Rate cost-per-click custom report data point date range default dimensions Ecommerce Event Tracking Filter Manager follow these steps Goal Value Google account Google AdSense Google AdWords Google Analytics account Google Analytics Dashboard Google Analytics Overview Google Analytics tracking IP address iPhones JavaScript key metrics keywords left pane list and select Map Overlay metrics number of visits option overview graph Overview report Pages/Visit pageviews parameters percentage referring sites report by selecting report displays report lists search engine select Visitors selecting Content shown in Figure Site Search site’s specific Top AdSense Top Exit Pages Top Landing Pages total number track visitors unique visitors User Defined visitor segment visitor type Visitors Overview want to track web analytics Website Optimizer Website Profiles