Introduction to Rhetorical TheoryThis book makes a rhetorical approach to human communication accessible to readers. |
Contents
THE EVENTFULNESS OF RHETORIC | 1 |
RHETORICAL THINKING | 13 |
RHETORICAL OPPORTUNITIES | 30 |
Copyright | |
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action activity addressed American appeals argue arguments audience basic become behavior believe called causes chapter character choices communication conceptual concern consider context create critical culture decisions define developed discussion effect elements emotions encourage engage essential ethos example exists experience expression fact feelings Finally force function give given human ideas important individual influence interaction interest interpretations invites involved issue judgment language lead listeners lives matters meaning metaphor mind mode motives nature objective observation occur opinion particular patterns perceptions person persuasion possible practical present problems question reality reasoning refers reflect relations relationship requires resolve responses rhetoric rhetorical situation sense shape shared situation social speak speaker specific speech statement structures suggests symbols talk theory things thinking thought tion topics understanding University values