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The Functions of Marketing
Are Marketing Functions Universal?
Satiety of Wants
6 other sections not shown
activities added advertising areas argue average better blacks brands buyer buying changes charge claims Commission companies competition concern consumer consumption continue contribute costs create critics demand depends determine differentiation discussion distribution economic effect efficiency evidence example exist expenditures factors fail Federal figures finds firms force forms functions ghetto greater growth higher impact important improve income increased indicate industry interest involved issues labor laws lead legislation less limit lower manufacturers margins marketing measure merchants needs operating output package performance period planned poor practices problem profits protection purchase question rates ratios recent reduce Report requires result retail sector selling share shoppers shows social society standards Table tion trade United various waste