Architecture: The Element of Success : Building Strategies and Business Objectives""Architecture: the element of success" traces the many and varied points of contact between modern management and corporate architecture, and demonstrates methods and approaches that business can use to give architectural expression to their philosophy."--BOOK JACKET. |
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According achieve activities adapt addition administration allows applied approach architects areas become Behnisch building client colors communication company directors company's concept connection considered construction controlling corporate architecture corporate culture corporate identity costs create creative customers decisions defined departments describes design fields design parameters determining direct directors effect elements employees environment essential establish example expression facade factor flexibility floor function glass goals headquarters ideas implementation important individual innovation integrated internal involves issues light management methods management style marketing materials means measures ment mission motivation necessary needs Nidwalden objectives optimal organization phase philosophy planning possible processes production questions reason requirements responsibility rooms shows solutions space spatial specific strategic structure success task technical term tion tool translate transparency walls