A Handbook of Media and Communication Research: Qualitative and Quantitative Methodologies

Front Cover
Klaus Jensen, Klaus Bruhn Jensen
Psychology Press, 2002 - Business & Economics - 332 pages
TheHandbook of Media and Communication Researchpresents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities. TheHandbookoffers a comprehensive review of earlier research and a set of guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts. Divided into sections on the history, systematics and pragmatics of research, and written by internationally acknowledged specialists in each area, theHandbookwill be a standard reference work for students and researchers in the field of media, communication and cultural studies.
 

Contents

PART
9
The humanities in media and communication research
15
social science investigations
40
PART 2
57
The production of news
78
The study of international news
91
Discourses of fact
98
Mediated fiction
117
the cultural contexts
171
History media and communication
191
SCIENTIFIC APPROACHES AND SOCIAL
207
The qualitative research process
235
The complementarity of qualitative and quantitative methodologies
254
The social origins and uses of media and communication research
273
References
294
Index
326

Media audiences
132
qualitative traditions
156

Other editions - View all

Common terms and phrases

Bibliographic information