When Hollywood Had a King: The Reign of Lew Wasserman, who Leveraged Talent Into Power and Influence
In "When Hollywood Had a King, the distinguished journalist Connie Bruck tells the sweeping story of MCA and its brilliant leader, a man who transformed the entertainment industry-- businessman, politician, tactician, and visionary Lew Wasserman.
The Music Corporation of America was founded in Chicago in 1924 by Dr. Jules Stein, an ophthalmologist with a gift for booking bands. Twelve years later, Stein moved his operations west to Beverly Hills and hired Lew Wasserman. From his meager beginnings as a movie-theater usher in Cleveland, Wasserman ultimately ascended to the post of president of MCA, and the company became the most powerful force in Hollywood, regarded with a mixture of fear and awe.
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When Hollywood had a king: the reign of Lew Wasserman, who leveraged talent into power and influenceUser Review - Not Available - Book Verdict
Although Lew Wasserman's name may not be immediately familiar, he was one of Hollywood's most powerful players. A shrewd and driven man, he helped build an empire that reached into almost every ... Read full review
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No preview available - 2004