User reviews

User Review - Flag as inappropriate

این کتاب را باید بخوانم - برای اقتصاد مدیریت اطلاعات

User Review - Flag as inappropriate

An excellent overview of the economic laws and good-case business practices in the information industry. Helps to understand, for example, why Microsoft or Google has achieved dominance in their respective market, why young consumers don't want to pay for films or music anymore or why the keyboard we are using is like it is.
Due to its date of publication (1999), several examples are somewhat outdated. Discussion about U.S. Governmental policies is a little deductive and not so interesting.
Otherwise, a great book for anyone doing business in information technology.

User Review - Flag as inappropriate

The book is dated back in 1999. But it is relevant even today. I was using it as a text book to my MS Students for E-Commerce and IT Management course. The idea of lock-in and switching costs are explained in a very simple way. It is very useful for the upcoming developing countries. The rights management is another section which addresses the problems in real business. The solutions suggested on the topic are pragmatic. The lessons at the end of each topic is a new way of summarizing the chapter. The linkages between the chapters goes very naturally. Overall it is a very useful and good text book. I know there are institutions offering Information Economics based on the topics suggested in the book.
Dr. Kannan Srinivasan
Associate Professor
Achutha Menon Centre for Health Science Studies
Sree Chitra Tirunal Institute for Medical Sciences and Technology
Trivandrum India

User ratings

5 stars
4 stars
3 stars
2 stars
1 star

All reviews - 5
3 stars - 0
2 stars - 0
1 star - 0

All reviews - 5
Editorial reviews - 0

All reviews - 5