New Think: The Use of Lateral Thinking in the Generation of New Ideas |
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accepted achievement Almroth Wright arbitrary arrangement artist atom nucleus bars basic unit becomes better black pebble cesses chance processes chapter context definite deliberate described device difficult direction division dominant idea easy EDWARD DE BONO effective effort eral thinking experience explanation familiar figures ferent girl high-probability hole deeper Houdini hypothesis inhibit James Clerk Maxwell lateral thinking logical judgment looking at things lysozyme matter ment method mind money-lender mould natural nomogram obvious old idea once organization original figure particular path pattern pebble story person pick picture pieces play possible prob probability problem prove quate relationships relevant rigid scientists seems simple simpler simplicity situation solution solve someone sort St Mary's Hospital stage standard assemblies suggested tartaric acid technique theory thinkers thought tion tube turn type of thinking unfamiliar unit usually vertical thinking visual whistle