The McGraw-Hill Guide to Starting Your Own Business: A Step-By-Step Blueprint for the First-Time Entrepreneur

Front Cover
McGraw Hill Professional, Jun 30, 2003 - Business & Economics - 253 pages
1 Review
This manual takes the reader step by step through the entire process of starting a new business, from evaluating his or her credentials as an entrepreneur, to identifying and evaluating the best new business opportunities, to obtaining the most favourable funding possible. It seeks to speak directly to the needs and questions of the first-timer, explaining what works and what doesn't work - and why. It is also designed to show that while starting a business can be a mentally stimulating and financially rewarding endeavour, it can also be a time-consuming, demanding and risky undertaking. The author encourages readers to take an objective look at what is involved in starting a business as well as themselves to be sure they have what it takes to succeed.

What people are saying - Write a review

The McGraw-Hill guide to starting your own business: a step-by-step blueprint for the first-time entrepreneur

User Review  - Not Available - Book Verdict

In this guide Harper, head of his own management consulting firm, discusses the aspects of becoming an entrepreneur practically and realistically. He covers choosing the type of business; writing the ... Read full review

Other editions - View all

References to this book

All Book Search results »

About the author (2003)

Stephen C. Harper, Ph.D. is a professor of management at the University of North Carolina at Wilmington and president of management consulting firm Harper and Associates, Inc.

Bibliographic information