The Graphic Designer's Handbook |
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Common terms and phrases
airbrush aligned areas ARTWORK basic binding black-and-white block blue camera centimetre client coated colour printing COLOUR SEPARATION COPY correct COVER cyan cylinder designer's device drawing edge emulsion enlargement etched exposure film filter finish flat Flexography folded fount four-colour GALLEY PROOF give graphic gravure grid HALFTONE HALFTONE SCREEN illustration Insert instruction INTAGLIO keyboard layout lens letter LETTERPRESS printing light line of type lithography machine magenta MARGIN mark material MATTER measure metal method negative number of characters number of pages offset offset offset OFFSET printing overlay paste-up PERFECT BINDING PHOTOCOMPOSITION photographic photographic film PHOTOLITHOGRAPHY PHOTOMECHANICAL phototypesetting pica picture position printer printing plate printing press printing surface process colours produce proofs reference RELIEF PRINTING reproduction rollers Serif side space speed standard tape term tints transparent typeface groups typesetting usually WHITEPRINT width words x-height yellow